ART DIRECTION | SPOT IN STORE AND DIGITAL MEDIA
ART DIRECTION | PHOTOGRAPHY
SOCIAL MEDIA
IN - STORE COMMUNICATION
Creation of the concept and development of the Júlia 2023 perfumery summer campaign, based on the gifts for purchase that were fashion accessories, the season and the products. The concept was to share beauty with your friends while experiencing summer. Art direction and video and photography styling, window design and outdoor advertising actions, packaging development and communication in the interior and exterior store, development of Visual merchandising, creation of content for social networks and visual organization of the content grid.